What is Simple Again?
Simple Again, formerly Performance Food Centers (PFC), is a health and nutrition company with over 15 years of experience. Founded by Dan Young, the company's mission is to simplify natural, whole-foods nutrition for consumers seeking to improve their health, wellness, and performance. Initially focused on supplying juice bars, Simple Again has evolved to offer its own product line, swiig (Stuff with Infinite Goodness), making healthy eating accessible and straightforward by filtering out misinformation and complexity.
How much funding has Simple Again raised?
Simple Again has raised a total of $839K across 2 funding rounds:
Debt
$350K
Debt
$489K
Debt (2020): $350K with participation from PPP
Debt (2021): $489K led by PPP
Key Investors in Simple Again
PPP
Public-Private Partnership
PPP
Public-Private Partnership
What's next for Simple Again?
The recent major strategic investment indicates Simple Again is poised for significant expansion and further market penetration. This capital infusion will likely support scaling operations, enhancing product development, and broadening distribution channels. The company's focus on simplifying nutrition aligns with growing consumer demand for accessible health solutions, positioning Simple Again for continued success in the wellness industry.
See full Simple Again company page