What is SimilarWeb?
Founded in 2007 and headquartered in Tel Aviv, Israel, SimilarWeb Ltd. is a global digital intelligence company listed on the New York Stock Exchange (NYSE: SMWB). The company offers AI-powered digital data, web analytics, and market intelligence solutions to businesses worldwide. Its comprehensive platform provides critical insights into website traffic, competitive benchmarking, keyword research, audience demographics, and app analytics, serving a diverse clientele of over 10,000 customers across marketing, sales, and investment sectors. SimilarWeb's data-driven approach empowers organizations to understand digital behavior and optimize their online strategies.
How much funding has SimilarWeb raised?
SimilarWeb has raised a total of $409.2M across 11 funding rounds:
Series A
$1.1M
Unspecified
$2.5M
Series B
$3.5M
Series C
$18M
Series D
$15M
Series E
$25M
Series F
$47M
Debt
$1M
Other Financing Round
$120M
Share Placement
$176M
Series A (2010): $1.1M, investors not publicly disclosed
Unspecified (2013): $2.5M, investors not publicly disclosed
Series B (2013): $3.5M, investors not publicly disclosed
Series C (2014): $18M backed by Naspers
Series D (2014): $15M with participation from Naspers and Lord David Alliance
Series E (2015): $25M led by NASPERS
Series F (2017): $47M supported by Saban Capital Group, CE Ventures, and Viola Growth
Debt (2020): $1M featuring PPP
Other Financing Round (2020): $120M backed by Viola Growth and ION Crossover Partners
Share Placement (2021): $176M, investors not publicly disclosed
Key Investors in SimilarWeb
Naspers
Naspers Limited is a South African multinational technology and internet company that invests in and operates a wide range of digital platforms globally. The company focuses on ecommerce, online services, and digital entertainment, partnering with and funding innovative businesses. Through its subsidiaries and investments, Naspers provides technology-driven solutions that connect people, enhance commerce, and foster growth in emerging and developed markets worldwide.
Viola Growth
Viola Group is Israel's leading technology investment group, managing over $6 billion in assets. The firm supports Israeli entrepreneurs in building transformational technology companies through its multi-strategy investment approach. It operates several investment arms, including Viola Ventures, Viola Growth, Viola Credit, and Viola FinTech, catering to companies at various stages of development. Viola Group aims to empower startups and growth-stage companies, particularly in the technology and FinTech sectors, by providing access to capital and valuable resources.
Saban Capital Group
At Saban Community Clinic, all patients get the care they deserve and the attention they expect. For many patients, visiting SCC is the first time they feel truly seen and appreciated. Our team of doctors, nurses, medical professionals, and volunteers show up for our patients by providing superior healthcare at every step.
What's next for SimilarWeb?
With the recent major strategic investment, SimilarWeb is poised to accelerate its product development and market penetration. The company's focus will likely remain on enhancing its AI capabilities and expanding its data coverage to provide even deeper insights into the digital economy. Strategic partnerships and potential acquisitions may also be on the horizon as SimilarWeb aims to solidify its leadership in the digital intelligence space. This latest round of financing signals strong investor confidence in the company's long-term vision and its ability to capitalize on the growing demand for actionable digital data.
See full SimilarWeb company page