What is SHEEX?
Founded in 2007 by former collegiate basketball coaches Susan Walvius and Michelle Marciniak, SHEEX carved out a unique niche by creating bedding and sleepwear inspired by athletic performance and engineered with advanced fabrics. As the originator of the Performance Home category, SHEEX leverages cutting-edge textile technologies and proprietary production methods. Their products are designed for superior breathability and efficient heat transfer compared to conventional cotton, while also offering effective moisture-wicking and rapid drying capabilities. The company distributes its innovative home goods nationwide through both retail partnerships and direct-to-consumer online channels.
How much funding has SHEEX raised?
SHEEX has raised a total of $11.9M across 7 funding rounds:
Debt
$1.1M
Private Equity
$2M
Private Equity
$1.5M
Private Equity
$2M
Private Equity
$3M
Private Equity
$2M
Debt
$350K
Debt (2010): $1.1M, investors not publicly disclosed
Private Equity (2011): $2M, investors not publicly disclosed
Private Equity (2012): $1.5M, investors not publicly disclosed
Private Equity (2012): $2M, investors not publicly disclosed
Private Equity (2013): $3M, investors not publicly disclosed
Private Equity (2014): $2M, investors not publicly disclosed
Debt (2020): $350K led by PPP
What's next for SHEEX?
The substantial enterprise-level funding and recent strategic investment indicate a strong market validation for SHEEX's innovative approach to home textiles. This capital infusion is likely to fuel further expansion, potentially through enhanced product development, broader retail distribution, and increased marketing efforts to solidify its position as a leader in the performance home category. The company's focus on advanced fabric technology positions it well for continued innovation and market share growth.
See full SHEEX company page