How Much Did Sendoso Raise?
Funding & Key Investors

Sendoso, the San Francisco-based pioneer in the physical impressions market, has successfully navigated multiple rounds of institutional backing to solidify its position in the enterprise software landscape. The company has secured a total of $150.7M in capital, reflecting strong investor confidence in its unique approach to B2B engagement. Most recently, the firm completed a major strategic investment totaling $100M, a move that underscores its transition from a scaling startup to a dominant force in the direct mail and gifting automation sector.

What is Sendoso?

Sendoso
SoftwareCustomer Engagement PlatformsAdvertising Networks

Sendoso operates a sophisticated Sending Platform designed to bridge the gap between digital marketing and physical engagement. By enabling businesses to deliver personalized gifts, direct mail, and other physical impressions at scale, the company provides a critical tool for modern sales and marketing teams looking to cut through digital noise. Its market position is defined by its ability to integrate seamlessly into existing CRM and marketing automation workflows, effectively turning physical touchpoints into measurable, data-driven marketing assets. As the demand for high-touch, personalized customer experiences grows, Sendoso remains at the forefront of the physical-digital hybrid marketing evolution.

How much funding has Sendoso raised?

Sendoso has raised a total of $150.7M across 3 funding rounds:

2019

Series A

$10.7M

2020

Series B

$40M

2021

Series C

$100M

Series A (2019): $10.7M with participation from Struck Capital, Hack VC, Craft Ventures, Storm Ventures, and Signia Partners

Series B (2020): $40M led by Prologis, Struck Capital, Stage 2 Capital, Signia Venture Partners, Craft Ventures, Felicis Ventures, Oak HC/FT, and Storm Ventures

Series C (2021): $100M supported by Oak HC/FT, SoftBank Group Corp, Struck Capital, and Stage 2 Capital

Key Investors in Sendoso

Oak HC/FT

Oak HC/FT is a premier venture growth-equity fund that provides strategic counsel and board-level participation to companies transforming the healthcare and financial services technology sectors.

SoftBank Group Corp

SoftBank Group Corp is a global technology holding company that leverages its massive investment platforms to back transformative businesses capable of shaping the future of the information revolution.

Craft Ventures

Craft Ventures is a venture firm founded by former operators that specializes in scaling B2B technology companies by providing high-value insights and access to senior talent.

What's next for Sendoso?

With the infusion of capital from its latest financing round, Sendoso is well-positioned to accelerate its product roadmap and expand its global footprint. The company is expected to focus on deepening its integration capabilities and enhancing its logistics network to support larger enterprise clients. By leveraging the strategic counsel and operational expertise of its high-profile backers, Sendoso is likely to prioritize market penetration in key sectors where personalized engagement is a primary driver of customer retention and acquisition. The focus remains on scaling the platform to meet the complex requirements of global organizations while maintaining the agility that defined its early growth trajectory.

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Frequently Asked Questions Regarding Sendoso Financial Insights

What are the most recent funding rounds that Sendoso has completed, and what were the funding rounds?
Sendoso has recently completed 3 funding rounds: Series C on Sep 14, 2021, Series B on Feb 4, 2020, Series A on Feb 27, 2019.
What is the total amount of funding Sendoso has raised to date?
Sendoso has raised a total of $150.7M in funding to date.
How many funding rounds has Sendoso completed?
Sendoso has completed 3 funding rounds.
How much funding did Sendoso raise in its most recent funding round?
Sendoso raised $100M in its most recent funding round.
Who are the lead investors in Sendoso's latest funding round?
The lead investor in Sendoso's latest funding round was Oak HC/FT. To access investor data and explore similar companies, sign up for ZoomInfo.
Which was the largest funding round in Sendoso's history?
The largest funding round in Sendoso's history was $100M.
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