What is Safewill?
Safewill provides a user-friendly online platform designed to simplify the process of creating Wills and managing estate planning for individuals in Australia and New Zealand. The service extends to offering Power of Attorney and facilitating access to legal support for probate and estate administration through its affiliate law firm, Safewill Legal. By making end-of-life planning accessible and affordable, Safewill empowers users to clearly define their wishes and ensure the protection of their loved ones, leveraging technology for legal validation and client trust.
How much funding has Safewill raised?
Safewill has raised a total of $20M across 2 funding rounds:
Series A
$3M
Series B
$17M
Series A (2021): $3M with participation from Westpac
Series B (2024): $17M led by Carthona Capital, Reinventure Capital, King River Capital, and Flying Fox Ventures
Key Investors in Safewill
Carthona Capital
Carthona Capital is a proactive venture capital firm based in Sydney, Australia, that invests globally in early-stage startups, typically at the Pre-Seed, Seed, or Series A stages. They take a hands-on approach, actively supporting their portfolio companies through multiple financing rounds as they grow.
Reinventure Capital
Reinventure Capital invests in early-growth companies led by overlooked founders, focusing on strong financial returns and meaningful social impact. The firm targets post-seed companies that are scaling into mainstream American businesses.
King River Capital
King River Capital is a venture capital firm that invests in high-growth technology businesses and exceptional teams globally, focusing on solving critical market problems. They provide flexible capital and strategic advice, leveraging their global presence and extensive network.
What's next for Safewill?
The recent major strategic investment in Safewill's Series B round indicates a strong market validation and a strategic push for expansion. This capital will likely fuel further development of its platform, enhance its legal support services, and potentially broaden its geographical reach within Australia and New Zealand, or even explore new markets. The involvement of prominent venture capital firms suggests a focus on scaling operations, increasing market penetration, and solidifying its position as a leader in the digital estate planning sector. Safewill is poised to leverage this financing to innovate and capture a larger share of the growing demand for accessible estate planning solutions.
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