What is ROXi?
ROXi operates at the intersection of digital media and interactive home entertainment, offering a comprehensive suite of music videos, karaoke, and gaming experiences directly through television interfaces. By integrating its services into major ecosystems such as Sky Q, Amazon Fire TV, Android TV, and Google TV, the company has effectively bypassed traditional hardware barriers to reach a mass-market audience. Its value proposition centers on transforming the passive television viewing experience into an active, social, and participatory environment, positioning the brand as a disruptive force in the living room entertainment sector.
How much funding has ROXi raised?
ROXi has raised a total of $1.9M across 1 funding round:
Series A
$1.9M
Series A (2016): $1.9M with participation from Mark Gretton, YOLO Leisure and Technology, Sir Malcolm Williamson, and David Munns
Key Investors in ROXi
YOLO Leisure and Technology
A specialized investment firm focusing on the leisure and technology sectors, providing strategic guidance to high-growth consumer platforms.
Mark Gretton
An experienced industry executive and angel investor with a focus on digital media and technology infrastructure.
Sir Malcolm Williamson
A seasoned investor and business leader providing capital and strategic oversight to emerging technology ventures.
What's next for ROXi?
Following this major strategic investment, ROXi is expected to prioritize the expansion of its content library and the enhancement of its proprietary software stack. The company's roadmap likely involves deepening its integration with existing TV partners while exploring new monetization avenues within the interactive music space. As the firm transitions from its initial scaling phase, the focus will shift toward user retention and the development of exclusive features that differentiate its platform from standard streaming services. This capital infusion provides the runway required to solidify its market share and establish a dominant presence in the competitive landscape of connected TV applications.
See full ROXi company page
