What is Rocketmiles?
Founded in 2013, Rocketmiles operates as a sophisticated consumer travel service designed to optimize the intersection of hotel booking and loyalty program accumulation. The platform provides a dual-sided value proposition: travelers gain access to accelerated rewards, while hotels utilize the service as a strategic channel to monetize unsold inventory without resorting to public discounting. By leveraging mobile and web-based interfaces, Rocketmiles has established itself as a key player in the travel tech ecosystem, effectively disrupting traditional booking models through data-driven incentives and a focus on high-quality hotel partnerships.
How much funding has Rocketmiles raised?
Rocketmiles has raised a total of $10.3M across 2 funding rounds:
Angel/Seed
$2M
Series A
$8.3M
Angel/Seed (2013): $2M with participation from Atlas Venture, Link Ventures, and Peterson Partners
Series A (2013): $8.3M led by Chicago Ventures, Atlas Venture, Peterson Partners, Link Ventures, and August Capital
Key Investors in Rocketmiles
Link Ventures
Link Ventures is a venture capital firm that invests in early stage consumer internet technology companies that are disrupting markets through the use of big data, artificial intelligence and mobile technologies.
Chicago Ventures
Chicago Venture Partners is a private equity investment firm specializing in buyouts, late stage growth equity investments and private investments in public entities.
Peterson Partners
Peterson Partners is an independent investment management firm based in Salt Lake City, Utah, offering private equity and venture capital funds across diverse industries including software and consumer products.
What's next for Rocketmiles?
With the support of its recent capital injection, Rocketmiles is positioned to accelerate its product development and market penetration. The strategic focus will likely shift toward deepening its integration with major loyalty programs and expanding its hotel inventory footprint across North America and Asia. By maintaining its commitment to a seamless user experience, the company is well-equipped to navigate the complexities of the travel industry, ensuring that its loyalty-based booking platform remains a preferred choice for both business and leisure travelers seeking to maximize their rewards.
See full Rocketmiles company page
