What is Reflaunt?
Reflaunt is at the forefront of the circular fashion movement, providing brands with the essential technology to integrate resale capabilities directly into their customer ecosystems. This innovative approach allows consumers to resell their previously purchased items, earning shopping credits that can be reinvested within the brand. Targeting luxury, fashion, and resale marketplaces, Reflaunt streamlines the resale process, fostering brand loyalty and extending product lifecycles. Leveraging a vast network of 250 million second-hand shoppers and a curated inventory of luxury goods, the company empowers brands to expand their resale distribution channels through bespoke, modular technology solutions designed to align with unique brand identities and strategic objectives.
How much funding has Reflaunt raised?
Reflaunt has raised a total of $2.7M across 1 funding round:
Other Financing Round
$2.7M
Other Financing Round (2021): $2.7M with participation from Textile Innovation Fund, Piquadro S.p.A, Pierre Denis, MadaLuxe Group, Nicolaj Reffstrup, Fashion For Good, and Bluebell Group
Key Investors in Reflaunt
Bluebell Group
Bluebell Group is an omni brand operator, curator and distributor, pioneering the luxury industry in Asia since 1954. They curate and distribute luxury, premium and lifestyle brands, acting as a partner across Asia for product categories and channels.
Textile Innovation Fund
Undisclosed investor participating in the funding round.
MadaLuxe Group
Undisclosed investor participating in the funding round.
What's next for Reflaunt?
The substantial enterprise-level funding and recent strategic investment signal a pivotal growth phase for Reflaunt. This capital infusion is expected to accelerate the expansion of its technology platform, further penetrate the luxury and fashion markets, and enhance its global resale network. The company's focus on building circular ecosystems positions it to capitalize on the growing consumer demand for sustainable fashion solutions and the increasing industry shift towards recommerce. Future developments will likely involve deeper integration with brand infrastructures and the introduction of advanced analytics to optimize resale performance.
See full Reflaunt company page
