What is Reflaunt?
Reflaunt provides technology solutions that allow brands to embrace circular fashion by enabling their customers to resell past purchases directly within the brand's ecosystem. This initiative not only fosters customer loyalty through shopping credits but also taps into the vast second-hand market, estimated to include 250 million shoppers globally. By facilitating a seamless resale journey, Reflaunt helps luxury and fashion brands expand their distribution channels and engage with the burgeoning resale economy, aligning with brand identities and sustainability ambitions.
How much funding has Reflaunt raised?
Reflaunt has raised a total of $2.7M across 1 funding round:
Other Financing Round
$2.7M
Other Financing Round (2021): $2.7M with participation from MadaLuxe Group, Nicolaj Reffstrup, Fashion For Good, Piquadro S.p.A, Pierre Denis, Bluebell Group, and Textile Innovation Fund
Key Investors in Reflaunt
Bluebell Group
Bluebell Group is an omni brand operator, curator and distributor that pioneered the luxury industry in Asia, specializing in introducing leading brands to the region and curating premium and lifestyle brands.
MadaLuxe Group
MadaLuxe Group is an investor in the fashion and luxury sector, likely focusing on brands that enhance the luxury consumer experience and market reach.
Piquadro S.p.A
Piquadro S.p.A is an Italian company known for its high-quality leather goods and accessories, suggesting an investment interest in fashion-related ventures and brands.
What's next for Reflaunt?
With substantial enterprise-level funding and a recent strategic investment, Reflaunt is well-positioned for accelerated growth and market expansion. The company's focus on building bespoke circular ecosystems for brands indicates a strategy geared towards deepening partnerships and enhancing its technological offerings. Future developments are likely to involve scaling its global network, further integrating with luxury and fashion brands, and potentially exploring new avenues within the resale marketplace to solidify its leadership in the circular fashion technology space.
See full Reflaunt company page