What is Protouch?
Protouch distinguishes itself as India's inaugural tech-led personal care device brand, dedicated to providing advanced, science-backed solutions for hair, skin, body, and oral care. The company focuses on developing innovative and effective at-home appliances coupled with sophisticated cosmetic formulations, simplifying complex beauty treatments for consumers. Protouch caters to a discerning clientele seeking luxurious self-care experiences within the convenience of their homes, further enhanced by services like free shipping across India and flexible payment options including No Cost EMI and Cash on Delivery.
How much funding has Protouch raised?
Protouch has raised a total of $2M across 1 funding round:
Other Financing Round
$2M
Other Financing Round (2025): $2M with participation from GVFL and Anicut Capital
Key Investors in Protouch
GVFL
GVFL is a venture capital firm that specializes in providing funding and support to early-stage companies. The firm focuses on investing in innovative startups across various sectors, including technology, healthcare, and consumer products. GVFL aims to empower entrepreneurs by offering not only financial resources but also strategic guidance and mentorship. Their intended clients are emerging businesses looking for investment to scale and grow their operations.
Anicut Capital
Anicut Capital is an alternative asset management firm. It offers debt rationalization & expansion, capital infusion, assets disposal, buyback of shares, and acquisition of business & assets. The company was formed in 2016 and is headquartered in Mylapore, Chennai, India.
What's next for Protouch?
The substantial enterprise-level capital infusion positions Protouch for accelerated expansion and technological advancement. This strategic backing is expected to fuel further research and development into cutting-edge personal care devices and formulations, potentially broadening their product portfolio and market reach. The company's focus on luxury, at-home beauty solutions, combined with this significant investment, suggests a strategic push to solidify its leadership in the Indian market and explore opportunities for international growth. Protouch is poised to leverage this financing to enhance its operational capabilities and reinforce its brand as a leader in beauty-tech innovation.
See full Protouch company page
