What is Pressboard?
Pressboard operates as a sophisticated software-as-a-service platform tailored for the needs of content creators, agencies, and global brands. Its core value proposition lies in its comprehensive suite of tools, which includes a streamlined media kit builder and an advanced campaign reporting engine. By enabling users to manage, measure, and verify content performance across diverse channels within a single interface, the platform eliminates the operational friction typically associated with multi-platform content distribution. Following its integration into the impact.com ecosystem, Pressboard continues to refine its analytics capabilities, ensuring that stakeholders can accurately quantify the return on investment for their branded content initiatives.
How much funding has Pressboard raised?
Pressboard has raised a total of $2M across 1 funding round:
Series A
$2M
Series A (2017): $2M with participation from Vancouver Founder Fund and HIGHLINEvc
Key Investors in Pressboard
Vancouver Founder Fund
An early-stage venture capital firm based in Vancouver that supports high-growth entrepreneurs across various sectors, including financial operations and competitive intelligence software.
HIGHLINEvc
A venture firm focused on Pre-Seed and Seed stage technology companies, providing capital and strategic mentorship to founders building products with strong design and technical foundations.
What's next for Pressboard?
With the backing of major strategic partners, Pressboard is well-positioned to accelerate its product roadmap and deepen its integration within the broader impact.com suite. The focus moving forward will likely center on enhancing predictive analytics and expanding the platform's automated reporting features to accommodate the increasing complexity of cross-channel social media campaigns. As the digital advertising landscape continues to prioritize transparency and verifiable engagement, Pressboard's role as a foundational measurement layer will be critical in maintaining trust between brands and their audiences. The company is expected to leverage its current market position to capture a larger share of the enterprise-level content marketing spend.
See full Pressboard company page
