What is Premise?
Founded in 2012, Premise operates at the intersection of big data and field intelligence. By replacing legacy data collection methods—such as manual polling and costly, slow-moving direct observation—with a sophisticated, technology-driven approach, the company provides clients with high-fidelity, real-time visibility into local market conditions. Its platform is designed to empower decision-makers with granular, ground-truth data, effectively disrupting the conventional market research landscape. As an enterprise-grade solution, Premise serves a diverse array of sectors that require rapid, accurate, and scalable data acquisition to maintain a competitive edge in volatile global markets.
How much funding has Premise raised?
Premise has raised a total of $147M across 4 funding rounds:
Series B
$11M
Series C
$50M
Debt
$1M
Series E
$85M
Series B (2014): $11M with participation from Bowery Capital, Google Ventures, The Social + Capital Partnership, Andreessen Horowitz, and Harrison Metal Capital
Series C (2015): $50M led by Valor Equity Partners and Social + Capital Partnership
Debt (2020): $1M supported by PPP
Series E (2021): $85M featuring Westcap Group Inc, Vista Credit Partners, NightDragon, Winslow Capital Management LLC, and DRW Holdings, LLC
Key Investors in Premise
Google Ventures
GV is a venture capital firm founded in 2001 that invests across multiple stages and sectors, focusing on enterprise solutions, life sciences, and frontier technology innovations.
The Social + Capital Partnership
Social Capital is an investment firm that focuses on making significant investments in transformative ideas, innovative technologies, and talented individuals to create a positive impact.
Bowery Capital
Bowery Capital focuses exclusively on supporting startups that disrupt and upgrade legacy marketing and IT products and services across all organizations.
What's next for Premise?
With the successful completion of its recent major strategic investment, Premise is well-positioned to accelerate its product roadmap and expand its global footprint. The company is expected to leverage this capital to enhance its machine learning capabilities and deepen its penetration into key enterprise verticals. By focusing on the integration of automated data streams and predictive analytics, Premise aims to solidify its status as an indispensable partner for organizations seeking to navigate complex economic environments. The strategic backing from high-profile venture firms suggests a long-term commitment to scaling the platform's infrastructure and maintaining its leadership in the data-as-a-service market.
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