What is Pocketmath?
Pocketmath is redefining the mobile advertising landscape by moving beyond traditional media buying. The company specializes in creating novel revenue streams for super apps and their audience networks through advanced programmatic solutions. By fostering new collaborations between super apps, agencies, and brands, Pocketmath aims to expand the overall advertising market. Its core offering, the PRO Platform, is built upon proprietary DSP technology, facilitating streamlined media buying for a global clientele.
How much funding has Pocketmath raised?
Pocketmath has raised a total of $10M across 1 funding round:
Series A
$10M
Series A (2014): $10M with participation from Rakuten
Key Investors in Pocketmath
Rakuten
Rakuten is a global technology conglomerate with a vast digital ecosystem spanning internet services, FinTech, and mobile communications. Their investment in Pocketmath likely aligns with their strategy to enhance their advertising and programmatic capabilities within their extensive network.
What's next for Pocketmath?
The substantial enterprise-level funding indicates Pocketmath is poised for significant scaling and market expansion. This capital injection will likely fuel further development of its proprietary DSP technology and the expansion of its PRO Platform. Strategic investments of this magnitude suggest a focus on solidifying its position in the competitive adtech sector, potentially through market penetration, technological advancements, and strategic partnerships to capture a larger share of the digital advertising pie.
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