What is Planted?
Founded in 2019, Planted is at the forefront of the alternative protein movement, developing and supplying plant-based meat products. Operating from Switzerland, the company is dedicated to creating food solutions that are not only appealing to consumers but also contribute to a more sustainable food system. Their innovative approach to plant-based cuisine aims to reduce the environmental impact associated with traditional meat production, positioning them as a key player in the future of food technology. The company's focus on taste, texture, and nutritional value is central to its strategy for widespread adoption.
How much funding has Planted raised?
Planted has raised a total of $110M across 3 funding rounds:
Series A
$18M
Other Financing Round
$21M
Series B
$71M
Series A (2021): $18M with participation from Yann Sommer, Vorwerk Ventures, and Blue Horizon Ventures
Other Financing Round (2021): $21M led by Gullspång Re:food, ACE Company, Good Seed Ventures, Movendo Capital, Vorwerk Ventures, Joyance Partners, and Be8 Ventures
Series B (2022): $71M supported by Re-Food, L Catterton, Vorwerk Ventures, Movendo Technology, ETH Zürich Foundation, and Be8 Ventures
Key Investors in Planted
Vorwerk Ventures
Vorwerk Ventures is an independent venture capital fund focused on investments that drive positive change for people and the planet, primarily targeting early-stage investments in innovative tech entrepreneurs.
Blue Horizon Ventures
Blue Horizon Ventures is a venture capital firm specializing in the food tech and alternative protein sectors, providing capital and strategic support to companies aiming to create a more sustainable and healthier food system.
L Catterton
L Catterton is a global consumer-focused private equity firm with a history of investing in and growing consumer brands worldwide, bringing extensive market expertise and operational support.
What's next for Planted?
With the recent infusion of major strategic investment, Planted is poised for accelerated expansion and product development. This significant capital backing is expected to fuel advancements in their proprietary production technologies and broaden their market reach, both domestically and internationally. The company's trajectory suggests a focus on scaling operations to meet increasing consumer demand for sustainable protein options. Further strategic partnerships and potential new product launches are anticipated as Planted solidifies its position as a leader in the plant-based food industry, leveraging this latest funding to drive innovation and market penetration.
See full Planted company page