What is Planned?
Planned operates as a sophisticated B2B marketplace designed to streamline the complexities of event planning. By providing planners with access to a curated inventory of event spaces and an automated concierge service, the platform effectively removes the friction associated with booking catering, furniture, and entertainment. This end-to-end solution positions Planned as a critical infrastructure layer for organizations looking to scale their event operations while maintaining cost efficiency and operational oversight. The platform's value proposition lies in its ability to digitize manual procurement workflows, thereby enabling professional planners to focus on strategic execution rather than administrative logistics.
How much funding has Planned raised?
Planned has raised a total of $57.7M across 3 funding rounds:
Unspecified
$4.7M
Series A
$18M
Series B
$35M
Unspecified (2020): $4.7M with participation from Thcap, N49P, and Inovia
Series A (2022): $18M led by Drive Capital, Thcap, and Outsiders Fund
Series B (2024): $35M supported by Drive Capital and Outsiders Fund
Key Investors in Planned
Drive Capital
Drive Capital is a venture capital firm based in Columbus that invests in exceptional founders creating the next generation of market-defining companies, focusing on growth from idea to IPO.
Outsiders Fund
Outsiders Fund is an early-stage venture capital firm that supports founders with unique perspectives aiming to disrupt outdated industries through strategic seed and Series A investments.
Inovia
iNovia Capital is a full-stack venture firm that partners with founders to build enduring global technology companies by prioritizing human-centric investment strategies.
What's next for Planned?
With the successful closure of its latest financing round, Planned is well-positioned to accelerate its product development and market penetration. The company is expected to leverage this capital to enhance its automated concierge capabilities and expand its footprint in key enterprise markets. As the demand for integrated event management solutions continues to rise, Planned's focus will likely shift toward deepening its vendor network and refining its data-driven insights to provide even greater value to its corporate clientele. This strategic phase will be pivotal in cementing the company's leadership position as it transitions from a scaling startup to an established enterprise-grade solution provider.
See full Planned company page