What is Placefirst?
Placefirst is a leading developer in the UK's rental property market, focusing on creating high-quality build-to-rent homes specifically for renters. The company offers a portfolio exceeding 2000 well-maintained residences across various neighborhoods, emphasizing a seamless living experience with modern amenities and energy-efficient designs. Placefirst aims to revitalize urban areas by developing aspirational neighborhoods that enhance social value, catering to individuals and families seeking stable, long-term rental solutions in supportive communities where pets are welcome and communal spaces are a priority.
How much funding has Placefirst raised?
Placefirst has raised a total of $36.7M across 1 funding round:
Debt
$36.7M
Debt (2016): $36.7M with participation from ESO Capital Group
Key Investors in Placefirst
ESO Capital Group
ESO Capital Group is a London-headquartered investment firm specializing in providing senior capital solutions to European SMEs. With a track record of over 75 deals and significant funds raised, they offer flexible financing up to 40 million across the capital structure, working closely with management teams to structure bespoke solutions.
What's next for Placefirst?
The substantial enterprise-level funding indicates Placefirst is poised for significant scaling and expansion. This capital injection will likely fuel further development of their build-to-rent pipeline, potentially enabling entry into new geographic markets within the UK or enhancing their existing property portfolio with advanced amenities and services. The strategic nature of the recent investment suggests a focus on strengthening market position and operational capabilities, positioning Placefirst for sustained growth and leadership in the evolving rental housing landscape.
See full Placefirst company page
