What is Laurel?
Laurel operates as the world's first AI Time platform specifically engineered for professional services firms. By leveraging advanced machine learning, the company transforms how organizations track, analyze, and describe their operational workflows. The platform automates the capture of work time and bridges the gap between raw time data and tangible business outcomes. This capability allows firms to significantly increase profitability, refine client delivery models, and facilitate data-driven strategic decision-making. In an era where billable efficiency is paramount, Laurel provides the analytical rigor necessary for firms to maintain a competitive edge.
How much funding has Laurel raised?
Laurel has raised a total of $151.7M across 3 funding rounds:
Series A
$15.2M
Series B
$36.5M
Series C
$100M
Series A (2019): $15.2M, investors not publicly disclosed
Series B (2022): $36.5M, investors not publicly disclosed
Series C (2025): $100M supported by IVP, Venture Times, AIX Ventures, Anthos, Acme, DST Global, and Kevin Weil
Key Investors in Laurel
IVP
IVP is a Menlo Park-based later-stage venture capital firm that raises large growth funds and invests in high-growth technology companies, typically supporting them through scale-up and IPO or M&A exits.
AIX Ventures
AIX Ventures is a venture capital firm focused on investing in seed-stage AI startups and partnering with top AI practitioners to transform industries through innovative technology.
Anthos
Anthos Fund & Asset Management specializes in values-based asset management and investment advisory services, integrating ESG criteria into investment decisions to enhance risk-adjusted returns.
What's next for Laurel?
With the successful closure of this Series C financing, Laurel is well-positioned to accelerate its product roadmap and expand its market footprint. The strategic capital will likely be deployed to enhance the platform's predictive analytics capabilities and deepen integrations within existing enterprise ecosystems. As the company scales, the focus will remain on refining its AI models to provide even greater granularity in workforce performance metrics. By continuing to automate the complexities of time management, Laurel is poised to redefine the standard for operational intelligence in the professional services sector, moving toward a future where time data is the primary driver of organizational strategy.
See full Laurel company page
