What is Personetics?
Headquartered in Israel, Personetics provides advanced AI-driven, in-app personalization and customer engagement solutions tailored for financial institutions. Its software empowers banks and other financial service providers to craft highly personalized user journeys across mobile and online platforms. The core objective of Personetics' technology is to enhance customer Net Promoter Score, mitigate churn, and drive incremental revenue for its clients by delivering tailored experiences at scale. The company operates within the burgeoning fintech sector, leveraging artificial intelligence to bridge the gap between financial institutions and their customers.
How much funding has Personetics raised?
Personetics has raised a total of $178M across 4 funding rounds:
Series A
$6.5M
Series B
$11.5M
Private Equity
$75M
Private Equity
$85M
Series A (2011): $6.5M with participation from Steamboat Ventures and Carmel Ventures
Series B (2013): $11.5M led by Lightspeed Venture Partners, Steamboat Ventures, and Carmel Ventures
Private Equity (2021): $75M supported by Warburg Pincus LLC
Private Equity (2022): $85M featuring Thoma Bravo
Key Investors in Personetics
Thoma Bravo
Thoma Bravo is a leading global investment firm focused on software and technology companies. It partners with management teams to acquire, scale, and improve enterprise software businesses through operational expertise and strategic guidance.
Warburg Pincus LLC
Warburg Pincus LLC is a leading global private equity firm renowned for its expertise in growth investing. Operating as a private partnership, the firm leverages decades of experience to support investors and management teams in building long-term, sustainable success across diverse market cycles.
Steamboat Ventures
Steamboat Ventures, founded in 2000, focuses on helping young companies become market leaders. They invest in early to growth stage companies within the technology, media, and consumer sectors. The firm is dedicated to creating lasting value in each of its investments.
What's next for Personetics?
The substantial enterprise-level funding and recent strategic investment indicate that Personetics is poised for significant scaling and market penetration. This capital infusion will likely be directed towards enhancing its AI capabilities, expanding its product suite, and broadening its global reach. As a key player in the financial technology space, Personetics is well-positioned to capitalize on the increasing demand for personalized digital banking experiences. Future developments may include deeper integration with core banking systems and the introduction of new AI-driven advisory services, further solidifying its leadership in the sector.
See full Personetics company page