What is PERQ?
Founded in 2001, PERQ has evolved into a sophisticated marketing technology provider that bridges the gap between businesses and their digital audiences. The company specializes in deploying artificial intelligence to personalize the online consumer journey, effectively transforming passive website traffic into actionable business intelligence. By integrating seamlessly into existing enterprise workflows, PERQ provides a robust framework for lead qualification and automated engagement, which is essential for modern businesses operating in high-velocity digital environments. Its market position is defined by a commitment to data-driven outcomes and a deep understanding of the complexities inherent in the modern sales funnel.
How much funding has PERQ raised?
PERQ has raised a total of $12.7M across 3 funding rounds:
Angel/Seed
$1.7M
Angel/Seed
$5M
Series A
$6M
Angel/Seed (2016): $1.7M with participation from 4G Ventures
Angel/Seed (2018): $5M led by Elevate Ventures, One Click Ventures, Tim Kopp, Collina Ventures, and T2 Systems
Series A (2019): $6M supported by Collina Ventures, Elevate Ventures, Allos Ventures, Tim Kopp, 4G Ventures, Jupiter Peak, Great Blue Venture, and Poplar Ventures
Key Investors in PERQ
Elevate Ventures
Elevate Ventures is an active participant in shaping the future of Indiana by investing in cross-sector innovation-driven companies at Pre-Seed, Seed, and Series A stages.
Allos Ventures
Allos Ventures is a venture capital firm dedicated to powering the growth of high-potential tech companies in the Midwest, focusing on early-stage B2B software.
Collina Ventures
Collina Ventures, LLC is a private investment firm that focuses on technology companies in Central Indiana, emphasizing mentorship and long-term partnership.
What's next for PERQ?
Looking ahead, the strategic deployment of the $6M capital will likely focus on accelerating product innovation and deepening the company's AI capabilities. As PERQ transitions further into the enterprise segment, the focus will shift toward enhancing platform scalability and expanding its reach into new market sectors. The backing from a syndicate of experienced venture firms suggests a long-term commitment to building a sustainable, high-growth software enterprise. Future initiatives will likely prioritize the integration of advanced predictive analytics, allowing PERQ to offer even more granular insights to its client base, thereby cementing its status as an indispensable partner in the digital marketing ecosystem.
See full PERQ company page
