What is Performance Peterbilt?
The Larson Group, operating as Performance Peterbilt, is a prominent entity in the sale of new and used Peterbilt trucks. Their extensive offerings include a diverse range of truck models such as day cab, refuse, and sleeper configurations. Beyond sales, the company provides comprehensive full-service leasing and rental solutions, complemented by robust service and parts availability designed to ensure continuous fleet operation. Performance Peterbilt targets trucking industry professionals, emphasizing strong customer relationships and superior service, further supported by in-house financing. With a substantial footprint of 34 locations across 11 states, the company is strategically positioned to serve clients in the Midwest and Southeast regions, reinforcing its commitment to operational excellence and client support.
How much funding has Performance Peterbilt raised?
Performance Peterbilt has raised a total of $507K across 2 funding rounds:
Debt
$150K
Debt
$357K
Debt (2020): $150K with participation from PPP
Debt (2021): $357K led by PPP
Key Investors in Performance Peterbilt
PPP
Public-Private Partnership
PPP
Public-Private Partnership
What's next for Performance Peterbilt?
The recent major strategic investment signals a pivotal moment for Performance Peterbilt, likely enabling significant expansion of its service network, fleet offerings, or technological integration. This capital infusion is expected to fuel further growth, potentially through acquisitions, enhanced customer service capabilities, or broader market penetration within the Midwest and Southeast. The company's focus on operational efficiency and customer relationships, combined with this substantial financial backing, positions it for continued leadership in the commercial vehicle market.
See full Performance Peterbilt company page
