What is Perch?
Perch specializes in interactive retail displays and an analytics cloud platform designed to optimize in-store shopper marketing. As a recognized leader in smart shelf technology, Perch empowers brick-and-mortar retailers to enhance merchandising strategies and drive sales. The company's core mission is to transform the retail environment into a dynamic and engaging journey for shoppers, thereby boosting ROI, fostering brand loyalty, and elevating customer satisfaction. Perch was recently acquired by Raydiant, a move that is expected to further integrate its advanced in-store marketing technologies into a broader digital retail experience.
How much funding has Perch raised?
Perch has raised a total of $4.3M across 5 funding rounds:
Angel/Seed
$1.1M
Private Equity
$1M
Angel/Seed
$1.7M
Debt
$150K
Debt
$330K
Angel/Seed (2015): $1.1M, investors not publicly disclosed
Private Equity (2016): $1M, investors not publicly disclosed
Angel/Seed (2018): $1.7M, investors not publicly disclosed
Debt (2020): $150K featuring PPP
Debt (2021): $330K backed by PPP
Key Investors in Perch
PPP
Public-Private Partnership
What's next for Perch?
The recent major strategic investment in Perch, following its acquisition by Raydiant, signals a pivotal moment for the company. This infusion of capital and strategic backing is poised to accelerate the development and deployment of Perch's interactive retail display and analytics platform. The focus will likely be on expanding market reach, enhancing the capabilities of its smart shelf technology, and further integrating its solutions into Raydiant's broader digital signage and in-store experience offerings. This strategic alignment is expected to solidify Perch's position as a key player in the evolving landscape of retail technology, driving innovation in shopper engagement and data-driven merchandising.
See full Perch company page
