What is Perch?
Perch operates at the intersection of financial services and real estate, functioning as a sophisticated platform that empowers Canadians to make informed decisions regarding their property assets. By integrating advanced analytics with user-centric design, the company simplifies the mortgage and home-equity management process. Perch distinguishes itself by moving beyond traditional brokerage models, offering a comprehensive ecosystem that treats real estate as a core component of an individual's broader wealth-building strategy. Its market position is bolstered by a commitment to transparency and technological innovation, effectively bridging the gap between complex financial data and actionable consumer insights.
How much funding has Perch raised?
Perch has raised a total of $4M across 1 funding round:
Series A
$4M
Series A (2022): $4M with participation from Second Century Ventures, BEST Funds, National Association of Realtors, and Ontario Centre of Innovation
Key Investors in Perch
BEST Funds
A leading Canadian venture capital and private equity firm specializing in software, cloud computing, and financial services, providing strategic advisory to high-potential companies.
National Association of Realtors
America's largest trade association representing over 1.5 million members across all facets of the residential and commercial real estate industries.
Ontario Centre of Innovation
A government-funded organization that drives the commercialization of cutting-edge research and fosters the growth of Ontario-based entrepreneurs and technology sectors.
What's next for Perch?
Looking ahead, the strategic deployment of $4M will likely focus on scaling operations and deepening the platform's technological moat. As the company transitions from its Series A phase toward more mature market penetration, the focus will shift to enhancing user acquisition and refining its proprietary algorithms. By fostering strategic partnerships with industry leaders and continuing to invest in research and development, Perch is poised to redefine the standard for digital real estate management in Canada. The company's roadmap suggests a continued emphasis on product diversification, ensuring that its users remain equipped with the most accurate, real-time data to navigate shifting economic conditions and interest rate environments.
See full Perch company page