What is Outbrain?
Founded in 2006 and headquartered in New York, Outbrain operates a sophisticated content recommendation and discovery platform. Its core offering is a widget that assists internet publishers, including advertisers and media companies, in driving web traffic by presenting users with links to relevant articles and other content. This strategic approach to content engagement has positioned Outbrain as a key intermediary between content creators and consumers in the digital ecosystem.
How much funding has Outbrain raised?
Outbrain has raised a total of $398.2M across 10 funding rounds:
Series A
$5M
Series B
$12M
Series C
$5.5M
Series D
$35.2M
Private Equity
$9.5M
Private Equity
$35M
Private Equity
$50M
Private Equity
$45M
Private Equity
$200M
Series A (2008): $5M led by GlenRock, Gemini Israel ventures, and Lightspeed Venture Partners
Series B (2009): $12M supported by Carmel Ventures, GlenRock Israel, Ltd., Advisory Arm, Lightspeed Venture Partners, and Gemini Israel Funds
Series C (2011): $5.5M featuring GlenRock, Gemini Israel ventures, Lightspeed Venture Partners, and Carmel Ventures
Series D (2011): $35.2M backed by Lightspeed Venture Partners, Carmel Ventures, and Index Ventures
Private Equity (2013): $9.5M, investors not publicly disclosed
Private Equity (2013): $35M led by HarbourVest, Index Ventures, Gemini Israel Funds, GlenRock, Vintage Investment Partners, Lightspeed Venture Partners, and Carmel Ventures
Private Equity (2015): $50M supported by Susquehanna Growth Equity
Private Equity (2016): $45M, investors not publicly disclosed
Private Equity (2021): $200M backed by The Baupost Group
Key Investors in Outbrain
Lightspeed Venture Partners
Lightspeed Venture Partners (lsvp.com) is a global multistage venture capital firm that raises dedicated funds and invests in early and growthstage technology companies across sectors such as enterprise software, consumer, fintech, and infrastructure, partnering with founders from seed through IPO/M&A.
Index Ventures
Index Ventures is a venture firm investing in the next generation of entrepreneurs from seed to IPO. They partner with founders with bold dreams that challenge the status quo to build enduring companies. With offices in San Francisco & London, Index Ventures invests in entrepreneurs all over the world. Generational Index-backed companies include Adyen, Datadog, Discord, Figma, Robinhood, and Roblox.
Carmel Ventures
Viola Group is Israel's leading technology investment group, managing over $6 billion in assets. The firm supports Israeli entrepreneurs in building transformational technology companies through its multi-strategy investment approach. It operates several investment arms, including Viola Ventures, Viola Growth, Viola Credit, and Viola FinTech, catering to companies at various stages of development. Viola Group aims to empower startups and growth-stage companies, particularly in the technology and FinTech sectors, by providing access to capital and valuable resources.
What's next for Outbrain?
The company's history of securing major enterprise-level funding and strategic investments indicates a strong market presence and a clear path for continued expansion. Outbrain's focus on enhancing content discovery and publisher monetization suggests a strategic direction aimed at further solidifying its role in the digital advertising and media value chain. Future developments are likely to involve advancements in its recommendation algorithms, expansion into new content formats, and deeper integration with publisher platforms to optimize user engagement and advertising effectiveness.
See full Outbrain company page
