What is Optable?
Optable operates within the advertising technology sector, providing a sophisticated identity management and data collaboration platform. Its core function is to empower media owners, publishers, and platforms to leverage their first-party data effectively. By enabling the creation of comprehensive identity strategies, enriching audience data with leading datasets, and facilitating audience activation through specialized integrations, Optable addresses complex data management challenges. The platform aims to help clients build identity graphs rapidly, reduce technology expenditures, and enhance revenue streams through diverse monetization strategies.
How much funding has Optable raised?
Optable has raised a total of $43.6M across 3 funding rounds:
Angel/Seed
$3.6M
Other Financing Round
$20M
Series A
$20M
Angel/Seed (2021): $3.6M with participation from Brightspark Ventures
Other Financing Round (2023): $20M led by Deloitte, Brightspark Ventures, and Hearst Ventures
Series A (2025): $20M supported by Desjardins Capital, TELUS, Hearst, and Brightspark Ventures
Key Investors in Optable
Brightspark Ventures
Brightspark Ventures is a prominent Canadian venture capital firm that invests in early-stage to growth-stage technology companies, providing capital and expertise to disruptive entrepreneurs.
Desjardins Capital
Desjardins Capital is an investment fund focused on supporting small and medium-sized enterprises in Quebec, providing capital for growth and development.
TELUS
TELUS Corporation is a major Canadian telecommunications and information technology company, offering a wide range of communication and IT services.
What's next for Optable?
With the recent major strategic investment, Optable is well-positioned to accelerate its growth and further solidify its market presence. The company's focus on privacy-centric data collaboration is particularly relevant in the current regulatory environment. Future developments are likely to involve expanding its platform capabilities, forging new strategic partnerships within the advertising ecosystem, and enhancing its data enrichment and activation tools. This capital infusion will support Optable's mission to simplify data management for its clients and drive innovation in identity solutions.
See full Optable company page
