What is Open Influence?
Founded in 2013 and headquartered in Los Angeles, Open Influence operates as a comprehensive, full-service influencer marketing platform. The firm distinguishes itself by integrating a proprietary technology stack with deep industry insights and rigorous process management. This hybrid approach allows the company to deliver consistent, high-quality content while ensuring measurable return on investment for enterprise-level clients. By bridging the gap between creative content production and data-driven performance metrics, Open Influence has established itself as a critical partner for brands seeking to navigate the complexities of the modern creator economy.
How much funding has Open Influence raised?
Open Influence has raised a total of $1.2M across 2 funding rounds:
Debt
$350K
Debt
$819K
Debt (2020): $350K with participation from PPP
Debt (2021): $819K led by PPP
Key Investors in Open Influence
PPP
Public-Private Partnership
What's next for Open Influence?
With the recent influx of capital, Open Influence is well-positioned to accelerate its enterprise-level growth strategy. The focus will likely shift toward enhancing its proprietary platform to further automate influencer discovery and campaign analytics. As the digital advertising sector continues to prioritize authentic engagement, the company is expected to leverage its financial resources to expand its market share and refine its ROI-focused service offerings. Future initiatives will likely involve scaling internal processes to support larger, more complex global campaigns, ensuring that the firm remains at the forefront of influencer marketing innovation.
See full Open Influence company page
