What is On Controls?
On Controls, formerly known as iRule, is a technology company specializing in transforming consumer devices into universal remote controls. Its core offering is an application that enables iPads, iPhones, iPod touches, and Android devices to seamlessly manage audio and video equipment. The platform is designed for user-friendliness, allowing individuals without technical expertise to create personalized and powerful remote control systems. The company emphasizes a fully upgradeable architecture to accommodate evolving user needs and technological advancements. This strategic focus positions On Controls as a key player in the burgeoning smart home and home automation market, offering a flexible and accessible solution for device control.
How much funding has On Controls raised?
On Controls has raised a total of $3.9M across 3 funding rounds:
Series A
$1.3M
Series B
$100K
Private Equity
$2.5M
Series A (2013): $1.3M with participation from Detroit Venture Partners, Lis Ventures, and Compuware Ventures
Series B (2013): $100K led by IncWell
Private Equity (2014): $2.5M supported by Detroit Venture Partners
Key Investors in On Controls
Detroit Venture Partners
Detroit Venture Partners is a venture capital firm focused on seed and early-stage technology companies, with a particular emphasis on Detroit-based startups. They provide not only capital but also hands-on coaching and mentorship to drive growth.
Lis Ventures
Lis Ventures is an investment entity that participates in early-stage funding rounds, contributing capital to technology companies. Their involvement suggests a strategic interest in the growth potential of the companies they back.
IncWell
IncWell is an investment firm that supports early-stage companies, providing crucial financial backing to help startups achieve their growth objectives. Their participation indicates a belief in the innovative capacity and market viability of the funded ventures.
What's next for On Controls?
The recent major strategic investment signals a pivotal phase for On Controls, likely focused on scaling operations, expanding market reach, and further developing its product ecosystem. With a history of securing substantial capital, the company is well-positioned to enhance its technological capabilities and potentially explore new market segments. Future growth may involve strategic partnerships, further product innovation in areas like IoT integration, and strengthening its competitive edge against other smart home solutions. The company's enterprise-level funding context suggests a move towards broader adoption and integration within larger smart home infrastructures.
See full On Controls company page
