What is Odeeo?
Based in Tel Aviv, Israel, Odeeo operates as a provider of in-game audio advertising solutions. The platform aims to bridge the gap between advertisers and the gaming industry by offering a novel way to monetize game experiences through audio. This strategic positioning in the burgeoning in-game advertising market suggests a focus on leveraging the increasing player engagement within digital environments.
How much funding has Odeeo raised?
Odeeo has raised a total of $16M across 3 funding rounds:
Unspecified
$2M
Angel/Seed
$9M
Other Financing Round
$5M
Unspecified (2021): $2M with participation from Play Ventures
Angel/Seed (2022): $9M, investors not publicly disclosed
Other Financing Round (2024): $5M supported by Play Ventures and Atinum Investment
Key Investors in Odeeo
Play Ventures
Play Ventures is a leading early-stage gaming venture capital firm that invests globally in pre-seed and seed stage gaming startups, with a focus on free-to-play mobile and PC opportunities.
Atinum Investment
Atinum Investment Co., Ltd is a principal investment firm specializing in information technology, renewable energy, and biotechnology, providing growth capital from start-ups to emerging growth stages.
What's next for Odeeo?
With the recent major strategic investment, Odeeo is poised for significant expansion and further development of its in-game audio advertising technology. The company's trajectory, marked by consistent funding rounds, indicates a strong growth phase. Future endeavors will likely involve scaling operations, enhancing platform capabilities, and forging new partnerships to solidify its market presence. This capital injection is expected to accelerate Odeeo's mission to revolutionize how brands connect with gamers through immersive audio experiences.
See full Odeeo company page
