What is Oddle?
Founded in 2014, Oddle operates as a sophisticated white-label e-commerce platform designed specifically for the food and beverage industry. The software empowers restaurants to establish and manage their own online storefronts, providing seamless integration with local logistics partners to facilitate direct-to-consumer delivery. By offering a comprehensive suite of tools for order management, customer data analytics, and digital marketing, Oddle enables restaurateurs to maintain brand autonomy and improve profit margins. Its market position is defined by its ability to bridge the gap between traditional dining operations and the modern digital economy, serving as a vital technological backbone for businesses navigating the complexities of the post-pandemic food service environment.
How much funding has Oddle raised?
Oddle has raised a total of $9.2M across 3 funding rounds:
Unspecified
$718K
Series A
$3.5M
Other Financing Round
$5M
Unspecified (2015): $718K with participation from East Ventures
Series A (2017): $3.5M, investors not publicly disclosed
Other Financing Round (2022): $5M supported by Altara Ventures
Key Investors in Oddle
East Ventures
East Ventures is a prominent venture capital firm in Southeast Asia, focusing on supporting visionary founders from Seed to Growth stages. The firm is recognized as the most active investor in the region, committed to building a positive impact through ESG-driven initiatives.
Altara Ventures
Altara Ventures is a Singapore-based venture capital firm that invests in Series A and B companies across Southeast Asia. They provide not just capital but also strategic insights and operational guidance to support founders in transforming legacy systems.
Undisclosed Investor
Undisclosed investor participating in the funding round.
What's next for Oddle?
With the infusion of $5M, Oddle is well-positioned to accelerate its regional expansion and deepen its product offerings. The strategic focus will likely shift toward enhancing its enterprise-level software capabilities, potentially integrating advanced AI-driven demand forecasting and more robust supply chain management tools. As the company continues to scale, it will likely leverage its existing partnerships to solidify its footprint in Southeast Asia, further cementing its status as a leader in restaurant-centric digital transformation. The ongoing support from institutional backers suggests a clear path toward sustained growth and potential market consolidation in the food-tech sector.
See full Oddle company page