What is NomNomNow?
Founded in 2015, NomNomNow operates as a direct-to-consumer pet food manufacturer, specializing in freshly cooked meals and treats for dogs and cats, delivered directly to customers' doors. The company aims to provide high-quality, convenient, and healthy nutrition options for pets, differentiating itself in a competitive market through its subscription-based model and focus on ingredient transparency.
How much funding has NomNomNow raised?
NomNomNow has raised a total of $13M across 1 funding round:
Other Financing Round
$13M
Other Financing Round (2018): $13M with participation from CircleUp, Tandem Capital, Bullish, Greycroft Partners, and e.ventures
Key Investors in NomNomNow
CircleUp
CircleUp is a financial technology company specializing in consumer products and retail, indicating a strategic interest in NomNomNow's market segment.
Tandem Capital
Tandem Capital focuses on disruptive startups, particularly those leveraging technology in traditional industries like food and beverage, suggesting a belief in NomNomNow's innovative business model.
Greycroft Partners
Greycroft Partners is a venture capital firm with a strong track record in internet and mobile markets, likely drawn to NomNomNow's direct-to-consumer digital strategy and brand building.
What's next for NomNomNow?
The recent major strategic investment signals NomNomNow's transition into a more mature growth phase, likely enabling expansion of its operational capacity, enhancement of its product lines, and broader market penetration. This capital infusion is expected to fuel further innovation in pet nutrition and solidify its position as a leader in the premium pet food delivery market.
See full NomNomNow company page