What is New Stand?
Founded in 2015 and headquartered in New York, New Stand operates as a stand-alone convenience store chain. The company focuses on providing a curated selection of miscellaneous personal care products, aiming to serve a modern consumer base seeking convenience and specific retail offerings. Its business model centers on establishing accessible retail points that cater to everyday needs within urban environments.
How much funding has New Stand raised?
New Stand has raised a total of $56M across 2 funding rounds:
Series A
$16M
Series B
$40M
Series A (2018): $16M, investors not publicly disclosed
Series B (2021): $40M led by Brookfield, Raga Partners, Maywic Select Investments, and Fantail Ventures
Key Investors in New Stand
Brookfield
Brookfield Corporation is a leading global investment firm focused on building long-term wealth for institutions and individuals around the world. Headquartered in New York, the company combines operational expertise with long-term investment discipline to build and manage the assets that power economic growth and resilience.
Raga Partners
Raga Partners is an investment firm that provides capital and strategic support to companies. Their focus areas typically include technology and growth-stage businesses, aiming to foster innovation and market leadership.
Maywic Select Investments
Maywic Select Investments is an early and growth stage partner specializing in consumer products and retail that promote healthy lifestyles, wellness, and well-being. The company supports entrepreneurs by providing guidance and resources throughout their business journey.
What's next for New Stand?
With the recent major strategic investment, New Stand is poised for a new phase of development. The enterprise-level funding suggests a focus on scaling operations, potentially expanding its geographic footprint, and enhancing its product assortment. This capital will likely be instrumental in solidifying its market position against competitors and exploring innovative retail strategies to capture a larger share of the convenience goods market. The company's trajectory indicates a move towards broader market penetration and operational efficiency.
See full New Stand company page