What is New Stand?
Founded in 2015 and headquartered in New York, New Stand operates as a stand-alone convenience store chain. The company focuses on providing a curated selection of miscellaneous personal care products, aiming to serve a modern consumer need for accessible and relevant goods. Its business model appears to be evolving to meet the demands of urban retail environments, differentiating itself from traditional convenience store offerings.
How much funding has New Stand raised?
New Stand has raised a total of $56M across 2 funding rounds:
Series A
$16M
Series B
$40M
Series A (2018): $16M, investors not publicly disclosed
Series B (2021): $40M led by Maywic Select Investments, Brookfield, Fantail Ventures, and Raga Partners
Key Investors in New Stand
Maywic Select Investments
Maywic Select Investments is an early and growth stage partner specializing in consumer products and retail that promote healthy lifestyles, wellness, and well-being. The company supports entrepreneurs by providing guidance and resources throughout their business journey.
Brookfield
Brookfield Corporation is a leading global investment firm focused on building long-term wealth for institutions and individuals around the world. Headquartered in New York, the company combines operational expertise with long-term investment discipline to build and manage the assets that power economic growth and resilience.
Fantail Ventures
Fantail Ventures invests in early-stage companies led by founders with a strong vision, focusing on innovative solutions to significant global challenges. Their portfolio spans various sectors, including marketplaces, data analytics, financial technologies, and digital assets.
What's next for New Stand?
With a recent major strategic investment, New Stand is poised for accelerated growth and market expansion. The substantial capital infusion is likely to be directed towards enhancing its product assortment, optimizing its supply chain, and potentially broadening its physical footprint or digital presence. This enterprise-level funding suggests a strategic focus on scaling operations and solidifying its market position against competitors. The company's next steps will likely involve leveraging this financial backing to drive innovation and capture greater market share.
See full New Stand company page
