What is New Deal?
New Deal, established in 1995, specializes in urban streetwear and hip hop clothing, targeting the contemporary fashion preferences of young adults. The brand offers a curated selection of accessories designed to complement its apparel line, positioning itself as a prominent entity in the street fashion industry. Their product ethos is centered on reflecting the cultural and stylistic inclinations of their target demographic.
How much funding has New Deal raised?
New Deal has raised a total of $2.9M across 2 funding rounds:
Debt
$1M
Debt
$1.9M
Debt (2020): $1M with participation from PPP
Debt (2021): $1.9M led by PPP
What's next for New Deal?
The recent major strategic investment, alongside substantial prior debt financing, indicates New Deal is likely in a phase of scaling operations and potentially expanding its market reach. This enterprise-level funding suggests a focus on solidifying its brand presence and possibly exploring new product lines or distribution channels to capitalize on its established market position.
See full New Deal company page
