What is My Mirror?
My Mirror operates as a specialized online psychology platform in Australia, providing 24/7 access to telehealth services for individuals, couples, and teenagers. The company distinguishes itself through a proprietary matching algorithm that connects clients with psychologists tailored to their specific needs, effectively removing the traditional barriers of wait times and geographic limitations. By integrating mental health assessments and supporting diverse payment pathways—including Medicare rebates, bulk-billed sessions, NDIS funding, and private health insurance—the platform has established a robust ecosystem for affordable and accessible care. Its commitment to high-quality clinical standards ensures that the digital experience remains consistent with in-person therapeutic outcomes, positioning the firm as a critical player in the Australian mental health sector.
How much funding has My Mirror raised?
My Mirror has raised a total of $4M across 1 funding round:
Other Financing Round
$4M
Other Financing Round (2024): $4M with participation from Purpose Ventures
Key Investors in My Mirror
Purpose Ventures
Purpose Ventures is a Perth-based venture capital fund that invests in purpose-driven founders aiming to create a global impact. Their experienced team utilizes a highly relational approach to support companies from Pre-Seed to Series B rounds, prioritizing character, competency, and chemistry in their portfolio partners.
What's next for My Mirror?
With this major enterprise-level funding, My Mirror is expected to accelerate its growth strategy by scaling its practitioner network and refining its digital service delivery model. The strategic focus will likely shift toward enhancing the platform's technological capabilities, potentially incorporating advanced data analytics to improve patient matching and clinical efficacy. Furthermore, the company is well-positioned to expand its reach within the NDIS and private health insurance markets, leveraging its existing infrastructure to capture a larger share of the telehealth psychology segment. As the firm moves into this next phase of development, the emphasis will remain on maintaining clinical excellence while scaling operations to meet the increasing demand for mental health support in a post-pandemic digital economy.
See full My Mirror company page
