What is Muse?
Headquartered in Encinitas, California, Muse provides a comprehensive, unified software ecosystem designed to streamline the complex operational requirements of cultural attractions. The platform addresses the fragmented nature of nonprofit management by integrating general admission, timed-entry ticketing, fundraising, and merchandise point-of-sale into a single, cohesive interface. By replacing legacy systems with a modern, cloud-native architecture, Muse enables institutions to optimize front-desk operations, manage event logistics, and enhance donor engagement through integrated CRM capabilities. This holistic approach to attraction management allows organizations to focus on their mission-driven objectives while leveraging data-driven insights to improve visitor experiences and operational efficiency.
How much funding has Muse raised?
Muse has raised a total of $4.5M across 1 funding round:
Seed
$4.5M
Seed (2025): $4.5M with participation from FJ Labs and Roo Capital
Key Investors in Muse
FJ Labs
FJ Labs is a venture-scale angel investment firm focusing on marketplaces and network effect businesses, with a portfolio that includes numerous unicorn-status startups.
Roo Capital
Roo Capital partners with early-stage founders by providing strategic capital alongside specialized in-house teams for SaaS, AI, and operational growth.
What's next for Muse?
With this major enterprise-level funding, Muse is poised to accelerate its market penetration and product development roadmap. The company intends to leverage this capital to scale its engineering and customer success teams, ensuring that its platform remains at the forefront of the cultural attraction technology landscape. Strategic priorities include expanding the platform's integrated payment capabilities and enhancing its data analytics suite to provide deeper insights into visitor behavior and fundraising performance. As Muse continues to scale, the focus will remain on delivering robust, scalable solutions that empower cultural institutions to navigate the challenges of modern operations while maximizing their impact on the communities they serve.
See full Muse company page