What is Muse?
Headquartered in Encinitas, California, Muse provides a comprehensive, unified software ecosystem designed to streamline the complex operational requirements of nonprofit attractions. The platform integrates general admission and timed-entry ticketing, CRM, fundraising, and point-of-sale systems for merchandise and dining. By consolidating front desk operations, integrated payments, and event management into a single interface, Muse enables cultural institutions to optimize visitor experiences while maximizing revenue generation. Its market position is defined by its ability to replace fragmented legacy systems with a modern, cloud-native architecture that supports the unique mission-driven goals of its clientele.
How much funding has Muse raised?
Muse has raised a total of $4.5M across 1 funding round:
Seed
$4.5M
Seed (2025): $4.5M with participation from Roo Capital and FJ Labs
Key Investors in Muse
Roo Capital
Roo Capital is an investment firm that partners closely with early-stage founders to accelerate growth and position their companies for success through strategic capital and in-house value creation teams.
FJ Labs
FJ Labs specializes in angel investing at a venture scale, focusing on marketplaces and network effect businesses with a portfolio that includes numerous unicorn-status companies.
What's next for Muse?
The recent infusion of capital signals a transition toward aggressive scaling and product enhancement. As Muse continues to penetrate the global market, the focus will likely shift toward deepening its CRM capabilities and refining its integrated payment infrastructure to better serve large-scale cultural venues. By leveraging this strategic financing, the company is expected to accelerate its roadmap for feature development, potentially incorporating advanced data analytics to help institutions better understand visitor behavior and donor engagement. This growth trajectory suggests that Muse is preparing to solidify its dominance in the niche operations management space, setting a new standard for digital transformation in the nonprofit sector.
See full Muse company page