What is MobileAction?
Mobile Action, Inc., established in 2014 and headquartered in San Francisco, California, specializes in enhancing mobile application visibility and user acquisition. The company's suite of services includes optimizing app store elements such as names, keywords, and descriptions, as well as bolstering user reviews and ratings. Furthermore, MobileAction provides tools to identify campaigns that effectively capture and retain loyal users, positioning itself as a key player in the app marketing technology sector. Its services are crucial for developers aiming to maximize their app's performance and reach within the United States market.
How much funding has MobileAction raised?
MobileAction has raised a total of $2.8M across 2 funding rounds:
Angel/Seed
$805K
Private Equity
$2M
Angel/Seed (2014): $805K with participation from Felicis Ventures and Streamlined Ventures
Private Equity (2015): $2M led by Streamlined Ventures, Edith Yeung, 500.com, and Felicis Ventures
Key Investors in MobileAction
Streamlined Ventures
Streamlined Ventures is a seed-stage investment firm focused on cutting-edge technology, established in 2013 and headquartered in Palo Alto, California.
500.com
500.com Limited is a leading online sports lottery service provider in China, offering a comprehensive suite of services and information for lottery players.
Felicis Ventures
Felicis Ventures is a venture capital firm based in Menlo Park that invests in early and growth-stage technology companies across various sectors, often leading seed and Series A rounds.
What's next for MobileAction?
With the recent major strategic investment, MobileAction is poised for accelerated growth and market penetration. The company's focus on data-driven optimization and user acquisition strategies aligns with the evolving demands of the mobile app ecosystem. This funding will likely enable MobileAction to enhance its technological capabilities, expand its service offerings, and potentially explore new geographic markets. The enterprise-level backing suggests confidence from investors in the company's business model and its potential to scale significantly within the app store optimization and advertising network management space.
See full MobileAction company page
