What is Metamarkets?
Metamarkets operates at the forefront of programmatic marketing analytics, offering a platform that provides intuitive access to real-time information. Their technology empowers customers to monitor media marketplaces and leverage high-speed processing for a competitive advantage. The company's focus on interactive analytics is crucial for businesses navigating the complexities of digital advertising and seeking to optimize performance through data-driven strategies. With offices in San Francisco and New York, Metamarkets has consistently attracted substantial backing throughout its development.
How much funding has Metamarkets raised?
Metamarkets has raised a total of $59.7M across 7 funding rounds:
Private Equity
$2M
Other Financing Round
$2.5M
Private Equity
$6M
Private Equity
$15M
Private Equity
$5M
Private Equity
$15M
Debt
$14.3M
Private Equity (2010): $2M, investors not publicly disclosed
Other Financing Round (2010): $2.5M led by Lerer Ventures, Joshua Stylman, Jim Pallotta, Auren Hoffman, Dennis Crowley, Anthemis Group, Floodgate, Peter Hershberg, Aol Ventures, and True Ventures
Private Equity (2011): $6M, investors not publicly disclosed
Private Equity (2012): $15M featuring Neu Venture Capital, True Ventures, AOL Ventures, Khosla Ventures, Lerer Ventures, and Village Ventures
Private Equity (2013): $5M backed by Bessemer Venture Partners, Lerer Ventures, and Khosla Ventures
Private Equity (2015): $15M with participation from Data Collective, Village Ventures, Khosla Ventures, City National Bank, True Ventures, and Lerer Ventures
Debt (2016): $14.3M led by Wellington Financial LP and City National Bank
Key Investors in Metamarkets
Khosla Ventures
Khosla Ventures provides venture assistance and strategic advice to entrepreneurs working on breakthrough technologies. The firm was founded in 2004 by Vinod Khosla, co-founder of Sun Microsystems. With over fourteen billion dollars under management, the firm focuses on a broad range of areas including consumer, enterprise, ai, fintech and financial services, semiconductors, health, agriculture/food, sustainable energy, and robotics.
True Ventures
True Ventures is a founder first venture capital firm that partners with creative teams at the earliest stages, providing capital, guidance and a strong community to help build enduring technology and artificial intelligence driven companies.
Lerer Ventures
Kenneth Lerer Associates LLC is a company that operates in the Venture Capital & Private Equity industry. It employs 5to9 people and has 1Mto5M of revenue. The company is headquartered in New York City, New York.
What's next for Metamarkets?
The substantial enterprise-level funding and strategic investments Metamarkets has garnered indicate a strong trajectory for growth and market expansion. The company is well-positioned to further enhance its analytics platform, potentially exploring new verticals within the digital marketing ecosystem or deepening its capabilities in AI-driven insights. Continued investment suggests a focus on scaling operations, expanding its client base, and maintaining its edge in the competitive programmatic advertising technology sector.
See full Metamarkets company page
