What is Madwire?
Founded in 2009 and headquartered in Fort Collins, Colorado, Madwire offers a comprehensive suite of marketing and design agency services. The company specializes in solutions such as SMS marketing, social media marketing, email marketing, public relations, content creation, event marketing and planning, and conversion rate optimization. Madwire aims to empower businesses with integrated strategies to enhance their online presence and drive customer engagement.
How much funding has Madwire raised?
Madwire has raised a total of $12.5M across 3 funding rounds:
Series A
$5.5M
Private Equity
$2M
Debt
$5M
Series A (2014): $5.5M with participation from Copley Equity Partners and Cypress Growth Capital,LLC
Private Equity (2015): $2M, investors not publicly disclosed
Debt (2020): $5M supported by PPP
Key Investors in Madwire
Copley Equity Partners
Copley Equity Partners is a private equity firm established in 2012, focusing on investments in lower-middle market companies in North America. The firm provides flexible and patient capital to successful private companies, typically generating $2 to $25 million in earnings, and aims to support their growth through strategic initiatives and business development opportunities.
Cypress Growth Capital,LLC
Cypress Growth Capital specializes in providing royalty-based funding, offering flexible and non-dilutive growth capital tailored for emerging companies, particularly in the SaaS and tech-enabled services sectors. Their funding model allows businesses to retain equity while accessing necessary capital, with payments adjusting based on revenue performance.
What's next for Madwire?
The substantial enterprise-level funding Madwire has attracted indicates a strategic phase of scaling and market penetration. With a focus on expanding its service offerings and client base, the company is poised to leverage this investment to further innovate its marketing technology and service delivery. Future growth is likely to involve enhancing its digital marketing automation capabilities and potentially exploring new verticals within the agency services sector.
See full Madwire company page