What is Made by Nacho?
Made by Nacho is a premium cat food brand founded by a professional chef, driven by the idea of providing cats with high-quality, chef-inspired meals. The company focuses on sourcing quality proteins like cage-free chicken and sustainably caught seafood, combined with ingredients cats desire. Emphasizing variety, protein content, and hydration, Made by Nacho aims to offer cats the nutrition and taste they deserve, giving pet owners confidence in their daily feeding choices. The brand positions itself as a thoughtful, culinary-driven alternative to conventional cat food options.
How much funding has Made by Nacho raised?
Made by Nacho has raised a total of $14M across 1 funding round:
Series A
$14M
Series A (2022): $14M with participation from Sonoma Brands, New Fare Partners, Mars, and Neptune Ventures CA
Key Investors in Made by Nacho
Sonoma Brands
Sonoma Brands Capital is a private equity firm that focuses on the growth sectors of the consumer economy, partnering with innovative founders to build enduring brands. The firm makes minority and control investments in growth-stage consumer businesses, typically generating at least $5 million in sales, and seeks to expand retail distribution and enhance digital engagement.
Mars
Mars, founded in 1911, is a global food production company specializing in confectionery, pet care, and food products. The company operates through multiple business segments including Petcare, Food, Mars Wrigley, and Mars Edge. Mars Wrigley produces popular candy and chocolate brands such as M&Ms, Skittles, Snickers, and Extra.
Neptune Ventures CA
CAVU Consumer Partners specializes in building brands that promote healthier living and aims to make healthy living accessible to everyone. They provide a range of services, including strategy, operations, digital eCommerce, marketing, and partnerships, all designed to support their brand partners.
What's next for Made by Nacho?
With the recent major strategic investment, Made by Nacho is poised for significant expansion. This capital infusion is expected to fuel further product development, enhance supply chain capabilities, and broaden market reach. The company's focus on premium ingredients and chef-driven recipes positions it to capture a larger share of the growing premium pet food segment, potentially exploring new product lines or distribution channels to solidify its market leadership.
See full Made by Nacho company page