What is LoopMe?
LoopMe operates as a leading outcomes-based platform, specializing in closing the loop on digital advertising. Founded in 2012 and headquartered in the UK, the company employs AI to optimize media delivery in real-time, aiming to drive measurable uplift for business outcomes. Its services span online and offline marketing goals, including brand lift, purchase intent, consideration, foot traffic, and sales. LoopMe's mission is to foster better consumer experiences through innovation and data, thereby strengthening connections between people and brands. The company has a global presence with 11 offices worldwide.
How much funding has LoopMe raised?
LoopMe has raised a total of $36.1M across 6 funding rounds:
Angel/Seed
$500K
Other Financing Round
$600K
Series A
$7M
Series B
$10M
Unspecified
$17M
Debt
$1M
Angel/Seed (2013): $500K, investors not publicly disclosed
Other Financing Round (2013): $600K led by Russell Buckley, John Taysom, Torben Majgaard, Ballpark Ventures, and Peter Barry
Series A (2015): $7M supported by OpenOcean and HV Holtzbrinck Ventures
Series B (2017): $10M featuring Open Ocean Capital, Impulse VC, and HV Holtzbrinck Ventures
Unspecified (2018): $17M backed by BGF (Business Growth Fund), OpenOcean, Harbert European Growth Capital, HV Holtzbrinck Ventures, and Impulse VC
Debt (2020): $1M with participation from PPP
Key Investors in LoopMe
Open Ocean Capital
OpenOcean is an early-stage venture capital firm investing across Europe, known for backing data-intensive software solutions. They typically lead or co-lead Series A funding rounds.
HV Holtzbrinck Ventures
HV Holtzbrinck Ventures is part of a larger media and education conglomerate, with a focus on investing in technology and digital media companies.
Impulse VC
Impulse VC focuses on providing financial support to technological internet companies, aiming to invest in innovative startups within the tech sector.
What's next for LoopMe?
With a history of consistent capital raises, including Series A, Series B, and other financing rounds, LoopMe is well-positioned for continued expansion and technological advancement. The recent enterprise-level funding suggests a strategic focus on scaling operations, further developing its AI capabilities, and potentially exploring new market opportunities. This investment will likely fuel LoopMe's efforts to solidify its market leadership in the competitive digital advertising landscape, emphasizing its commitment to delivering tangible business results for its clients.
See full LoopMe company page