What is Lolli?
Lolli provides consumers with free bitcoin or cash rewards when they shop at a curated selection of top retail stores. The company establishes partnerships with these retailers, earning a percentage of each sale generated through its platform. Instead of retaining the entire commission, Lolli shares a portion of this revenue with its users, incentivizing shopping through its service. This model effectively bridges the gap between traditional e-commerce and the burgeoning world of cryptocurrency rewards, positioning Lolli as a unique player in the loyalty and digital asset space.
How much funding has Lolli raised?
Lolli has raised a total of $26M across 4 funding rounds:
Other Financing Round
$3M
Other Financing Round
$5M
Series A
$10M
Series B
$8M
Other Financing Round (2020): $3M with participation from Pathfinder, Abe Burns, Company Ventures, Michelle Phan, Craft Ventures, Chapter One Ventures, Sound Ventures, and Adam Leber
Other Financing Round (2021): $5M led by Ian Borthwick, Cody Ko, Phil DeFranco, Seven Seven Six, Night Media, Noel Miller, Serena Ventures, Casey Neistat, and Gabriel Leydon
Series A (2021): $10M supported by Up North Management, Animal Capital, Banana Capital, and Acrew Capital Management
Series B (2023): $8M featuring BITKRAFT Ventures and Sfermion
Key Investors in Lolli
Acrew Capital Management
Acrew Capital Management is a venture capital firm that focuses on early-stage to growth-stage companies, particularly in the Seed to Series B funding rounds. They emphasize long-term partnerships and deep conviction in their investment decisions, leveraging a multidisciplinary team to support founders.
BITKRAFT Ventures
BITKRAFT Ventures is a global venture capital firm specializing in early- and mid-stage investments in gaming and emerging technologies, with a focus on synthetic reality and interactive media. They support companies from Seed to Series B.
Sfermion
Sfermion is a multi-strategy investment firm that specializes in the immersive internet and the metaverse, providing investment opportunities in this emerging digital sector.
What's next for Lolli?
With the infusion of major enterprise-level funding, Lolli is poised for significant expansion and strategic development. The company's focus will likely be on broadening its network of retail partners, enhancing its user reward mechanisms, and potentially exploring new avenues within the digital asset ecosystem. This latest round of capital is expected to fuel technological advancements, marketing initiatives, and operational scaling, solidifying Lolli's market position and driving further adoption of its unique shopping rewards program. The strategic nature of the recent investment suggests a deepening collaboration with key partners to unlock new growth opportunities.
See full Lolli company page
