What is LiveLike?
Headquartered in New York, LiveLike operates as a sophisticated audience engagement platform designed to transform online customers into deeply invested fans. By leveraging customized, interactive experiences and on-demand virtual reality media content, the firm provides a comprehensive suite of tools for content creators and rights holders. The platform is engineered to enhance viewer retention and monetization by integrating gamification and social features directly into the digital viewing experience. As a leader in the engagement technology space, LiveLike occupies a unique market position, serving as a critical infrastructure provider for organizations looking to modernize their digital presence and foster long-term community loyalty.
How much funding has LiveLike raised?
LiveLike has raised a total of $27.5M across 6 funding rounds:
Multiple Rounds
$10.1M
Private Equity
$7.5M
Series B
$9.6M
Debt
$350K
Unspecified (2016): $50K with participation from NFL
Private Equity (2016): $5M, investors not publicly disclosed
Series A (2016): $5M supported by Dentsu Ventures, Techstars, Courtside Ventures, Residence Ventures, Clearstone Venture Partners, and Evolution Media
Private Equity (2017): $7.5M, investors not publicly disclosed
Series B (2018): $9.6M backed by Dentsu Ventures, Lepe Partners, Courtside Ventures, Tamar Capital, GC VR Gaming Tracker Fund, Evolution Media, and Greycroft Partners
Debt (2020): $350K with participation from PPP
Key Investors in LiveLike
Dentsu Ventures
Dentsu Ventures is a corporate venture capital fund that invests in startups both domestically and internationally, leveraging the resources of the Dentsu Group to support business development and foster innovation.
Courtside Ventures
Courtside Ventures is a leading early-stage venture capital fund that focuses on the sports, lifestyle, and gaming sectors, partnering with entrepreneurs who are redefining these industries.
Greycroft Partners
Greycroft is a prominent venture capital firm focused on investments in the Internet and mobile markets, leveraging an extensive network of media and technology industry connections to help entrepreneurs scale.
What's next for LiveLike?
With the support of its latest strategic financing, LiveLike is well-positioned to accelerate its product roadmap and expand its footprint within the competitive digital media ecosystem. The company is expected to focus on deepening its integration capabilities, potentially exploring new frontiers in personalized content delivery and advanced analytics. By leveraging its existing partnerships with major sports leagues and media conglomerates, LiveLike aims to solidify its role as the standard-bearer for interactive entertainment. Future growth will likely be driven by the continued adoption of its platform by global enterprises seeking to capture the attention of younger, digitally-native demographics through innovative, high-fidelity engagement tools.
See full LiveLike company page