What is LiveIntent?
Founded in 2009 and headquartered in New York, LiveIntent operates as a people-based marketing platform. The company provides a comprehensive suite of solutions designed to empower businesses in their advertising and monetization strategies, alongside robust identity solutions. LiveIntent's platform is engineered to facilitate more effective and personalized marketing efforts by leveraging data to connect brands with their target audiences across various digital touchpoints. The company's focus on identity solutions is particularly critical in the evolving digital advertising landscape, offering a pathway for advertisers to maintain reach and relevance.
How much funding has LiveIntent raised?
LiveIntent has raised a total of $32.6M across 3 funding rounds:
Series A
$4.6M
Series B
$8M
Series C
$20M
Series A (2009): $4.6M with participation from Battery Ventures and First Round Capital
Series B (2011): $8M led by Battery Ventures, First Round Capital, Shasta Ventures, and Grape Arbor, LLC
Series C (2014): $20M supported by VR, lpha Capital, Valor Capital, and Bullpen Capital
Key Investors in LiveIntent
Valor Capital
Valor Capital Group is a pioneering cross-border venture fund that connects the US, Latin American, and global technology markets. The firm specializes in investing in fintech and enterprise software companies that are transforming industries and driving long-term innovation.
First Round Capital
Baseline Ventures is a venture capital firm that invests in innovative startups across various sectors. The company focuses on supporting entrepreneurs and helping them achieve significant results, with a notable track record of successful IPOs and acquisitions.
Battery Ventures
Battery partners with exceptional founders and management teams developing category-defining businesses in markets including software and services, enterprise infrastructure, online marketplaces, healthcare IT and industrial technology.
What's next for LiveIntent?
With its recent major strategic investment, LiveIntent is poised for continued growth and innovation. The substantial enterprise-level funding suggests a strategic focus on scaling operations, expanding its market reach, and further developing its core technology. This capital infusion will likely enable LiveIntent to enhance its advertising, monetization, and identity solutions, potentially through product development, strategic partnerships, or market expansion. The company's trajectory indicates a commitment to solidifying its role as a key player in the people-based marketing ecosystem, adapting to industry shifts and providing advertisers with advanced tools for engagement and revenue generation.
See full LiveIntent company page
