What is Lickd?
Founded in 2017 and headquartered in London, Lickd addresses a critical pain point for YouTube's vast creator economy. The platform provides access to commercial music from established labels, enabling creators to incorporate music into their videos without the risk of losing ad revenue due to copyright claims. This innovative approach positions Lickd as a key enabler of creative expression within the platform's stringent content policies.
How much funding has Lickd raised?
Lickd has raised a total of $7M across 1 funding round:
Unspecified
$7M
Unspecified (2021): $7M with participation from Nick Mason Group, Epic Games, and Warner Music Group
Key Investors in Lickd
Epic Games
Epic Games, founded in 1991, is a prominent video game and software developer and publisher known for its influential titles and the Unreal Engine. Their investment suggests a strategic interest in creator economy tools and digital content platforms.
Warner Music Group
Warner Music Group is a global music entertainment company that develops, distributes, and promotes diverse musical content. Their backing of Lickd highlights a commitment to innovative music licensing solutions for digital platforms and creators.
Nick Mason Group
Nick Mason Group is an undisclosed investor participating in the funding round, indicating a strategic interest in Lickd's innovative approach to music licensing for content creators.
What's next for Lickd?
The recent major strategic investment signals a new phase of growth and expansion for Lickd. This capital infusion is expected to fuel further development of its licensing infrastructure, broaden its music catalog, and enhance its outreach to the global YouTube creator community. Lickd's focus on resolving copyright disputes while facilitating music use suggests a strategic move to become an indispensable partner for creators navigating the complexities of digital content monetization and compliance.
See full Lickd company page