What is Let's Do This?
Founded in 2016, Let's Do This operates a sophisticated marketplace platform designed to connect endurance athletes with event organizers. By streamlining the discovery and registration process for marathons, triathlons, and cycling events, the company addresses a fragmented market with a centralized, user-centric digital solution. Its market position is bolstered by a unique blend of technology and community engagement, allowing it to serve as a primary gateway for participants seeking to engage in endurance challenges globally. The platform's ability to aggregate diverse event data while providing a seamless transactional experience has made it a vital component of the modern sports-tech landscape.
How much funding has Let's Do This raised?
Let's Do This has raised a total of $80M across 3 funding rounds:
Angel/Seed
$5M
Series A
$15M
Series B
$60M
Angel/Seed (2019): $5M with participation from Y Combinator, Andy Philips, Index Ventures, Yuri Sagalov, Paul Buchheit, Tim Thackrah, Paula Radcliffe, Simon Nixon, Usain Bolt, Serena Williams, Shasta Ventures, FJ Labs, and Pete Flint
Series A (2020): $15M led by Pete Flint, Serena Williams, Usain Bolt, EQT, and Y Combinator
Series B (2022): $60M supported by Morpheus, EQT, Y Combinator, The NFX, Headline, and Craft Ventures
Key Investors in Let's Do This
Y Combinator
Established in 2005 and located in Mountain View, California, Y Combinator provides seed funding for startup businesses and to gauge investors for businesses.
Index Ventures
Index Ventures is a venture firm investing in the next generation of entrepreneurs from seed to IPO, partnering with founders who challenge the status quo.
FJ Labs
FJ Labs specializes in angel investing at a venture scale, focusing on marketplaces and network effect businesses with a massive portfolio of unicorn successes.
What's next for Let's Do This?
Following the successful closure of its latest financing round, Let's Do This is well-positioned to accelerate its enterprise-level expansion. The strategic allocation of these funds is expected to focus on enhancing platform scalability, deepening market penetration in key international territories, and potentially diversifying its service offerings to include more comprehensive event management tools. As the endurance sports industry continues to digitize, the company's focus will likely remain on leveraging its network effects to maintain a competitive edge. By prioritizing technological innovation and strategic partnerships, Let's Do This aims to solidify its role as the definitive marketplace for endurance events, ensuring long-term sustainability and value creation for its stakeholders.
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