What is Leanplum?
Founded in 2012 and headquartered in San Francisco, Leanplum provides a sophisticated multichannel customer engagement platform designed to help brands meet the real-time needs of their users. By integrating data-driven insights with automated communication tools, the company enables enterprises to orchestrate personalized experiences across various touchpoints. Its market position is defined by its focus on high-scale, real-time interaction, which is critical for modern brands seeking to optimize retention and lifetime value in an increasingly fragmented digital marketplace.
How much funding has Leanplum raised?
Leanplum has raised a total of $120.3M across 6 funding rounds:
Other Financing Round
$100K
Angel/Seed
$825K
Series A
$4.8M
Series B
$11.6M
Series C
$29M
Series D
$74M
Other Financing Round (2012): $100K with participation from Techstars
Angel/Seed (2013): $825K led by Techstars, VoiVoda Ventures, and Kima Ventures
Series A (2014): $4.8M supported by Shasta Ventures
Series B (2015): $11.6M featuring Kleiner Perkins Caufield Byers and Shasta Ventures
Series C (2016): $29M backed by Shasta Ventures, Kleiner Perkins, and Canaan Partners
Series D (2020): $74M with participation from Kleiner Perkins Caufield & Byers, Shasta Ventures, Norwest Venture Partners, LAUNCHub, and Canaan Partners LP
Key Investors in Leanplum
Shasta Ventures
A leading early-stage venture capital firm that partners with bold creative entrepreneurs, specializing in enterprise software startups with over $1B under management.
Kleiner Perkins
A prominent Menlo Park-based venture capital firm that backs founders across consumer, enterprise, and healthcare sectors from seed through IPO.
Canaan Partners
An early-stage venture capital firm investing in technology and healthcare, supporting founders from seed through growth stages with a focus on enterprise software.
What's next for Leanplum?
With the support of major enterprise-level funding, Leanplum is well-positioned to accelerate its product roadmap and expand its footprint in the global SaaS market. The strategic focus will likely shift toward deepening its artificial intelligence capabilities and enhancing cross-platform integration to maintain its competitive edge. As the company matures, the emphasis will remain on scaling its infrastructure to support larger enterprise clients while navigating the complexities of global data privacy and customer experience management. The continued involvement of top-tier venture partners suggests a long-term commitment to innovation and market leadership.
See full Leanplum company page
