What is Ladder?
Ladder provides a complete strength training program accessible via mobile devices, featuring elite coaching and a community of like-minded fitness enthusiasts. Founded in 2015 and headquartered in Texas, the United States, Ladder aims to democratize access to high-quality fitness guidance. The company's platform integrates personalized training plans, expert instruction, and community support to help users achieve their fitness goals. This holistic approach positions Ladder as a key player in the rapidly evolving digital fitness landscape, catering to individuals seeking structured and engaging workout experiences.
How much funding has Ladder raised?
Ladder has raised a total of $123.5M across 4 funding rounds:
Angel/Seed
$6.5M
Series A
$12M
Private Equity
$90M
Series B
$15M
Angel/Seed (2021): $6.5M with participation from Keller Capital and LivWell Ventures
Series A (2023): $12M led by Tapestry VC and LivWell Ventures
Private Equity (2024): $90M supported by General Catalyst
Series B (2024): $15M featuring Pacific Alliance Group, Tapestry VC, Advantage Solutions, Point72 Ventures, and LivWell Ventures
Key Investors in Ladder
General Catalyst
General Catalyst is a venture capital firm that invests in transformational business opportunities across various sectors and stages, aiming to support ambitious entrepreneurs and build enduring enterprises through strategic capital and operational expertise.
Pacific Alliance Group
Pacific Alliance Group is a private investment firm established in 2002, specializing in private equity, real estate, and absolute returns, with a focus on large-scale buyouts, control deals, and structured minority investments. The firm is based in Hong Kong.
Tapestry VC
Tapestry VC is a venture capital firm based in San Francisco, California, that specializes in backing technical founders targeting new and incumbent markets.
What's next for Ladder?
With a substantial enterprise-level funding round, Ladder is poised for significant scaling and innovation. The recent strategic investment suggests a focus on expanding its market reach, enhancing its technological infrastructure, and potentially developing new features or service offerings. The company's consistent funding history, starting from its Angel/Seed stage, indicates a strong investor confidence in its business model and future prospects. Ladder is likely to leverage this capital to solidify its competitive advantage, attract a broader user base, and further establish itself as a leader in the digital strength training market.
See full Ladder company page
