What is Lady Technologies?
Lady Technologies is the developer of kegg, a medical-grade fertility tracking device designed to provide women with accurate and personalized insights into their fertility cycles. Utilizing cervical mucus analysis, kegg empowers users to identify their most fertile days, thereby optimizing conception efforts. Beyond fertility tracking, the device also incorporates guided Kegel exercises to promote pelvic floor health. Having gained the trust of over 90,000 couples and offering a six-month money-back guarantee for conception, kegg targets women facing various fertility challenges, including those with PCOS, irregular cycles, or seeking to conceive after the age of 40. The company operates within the burgeoning femtech industry, leveraging technology to address critical women's health needs.
How much funding has Lady Technologies raised?
Lady Technologies has raised a total of $1.5M across 1 funding round:
Angel/Seed
$1.5M
Angel/Seed (2020): $1.5M with participation from Fermata Fund, Texas Halo Fund, Crescent Ridge Partners, and SOSV LLC
Key Investors in Lady Technologies
Texas Halo Fund
Texas HALO Fund is an investment company that specializes in early-stage investments, focusing on businesses with strong growth potential and capable management teams. They aim to provide investors with access to high returns through a diversified portfolio of companies across various sectors.
Crescent Ridge Partners
CRP Ventures is a venture fund dedicated to providing seed capital to early-stage startups. They actively support their portfolio companies by offering strategic advice, identifying early customers, and facilitating access to expansion capital.
Fermata Fund
Fermata Fund is an investor in Lady Technologies' funding round. Specific details regarding their investment focus or typical stage of investment were not provided.
What's next for Lady Technologies?
With the recent major strategic investment, Lady Technologies is poised for significant expansion. The capital is anticipated to fuel advancements in product development, potentially leading to new features or enhanced accuracy for the kegg device. Furthermore, the funding will likely support broader market penetration, including increased marketing efforts and strategic partnerships to reach a wider audience of women seeking to manage their fertility. The company's focus on a data-driven approach to fertility, combined with its established user base and product guarantee, positions it for continued growth and leadership in the femtech market.
See full Lady Technologies company page