What is Justt?
Founded in 2020, Justt.ai operates as an artificial intelligence-native software company specializing in enterprise chargeback management. The platform addresses the persistent challenge of payment disputes by utilizing automated evidence generation and deep payments expertise. By customizing dispute responses based on granular transaction data, Justt enables merchants to optimize recovery outcomes while significantly reducing the manual labor associated with traditional dispute resolution. Headquartered in New York with strategic operations in London and Tel Aviv, the company serves a diverse range of enterprise organizations and small-to-medium businesses, effectively transforming how merchants manage financial risk in the digital economy.
How much funding has Justt raised?
Justt has raised a total of $100M across 2 funding rounds:
Series B
$70M
Series C
$30M
Series B (2021): $70M with participation from Oak HC/FT
Series C (2024): $30M led by Zeev Ventures, F2 Venture Capital, and Oak HC/FT
Key Investors in Justt
Oak HC/FT
A premier venture growth-equity fund specializing in Healthcare Information and Financial Services Technology, providing strategic counsel and extensive industry networks.
Zeev Ventures
An early-stage venture fund focused on technology, financial services, and e-commerce, known for supporting companies through multiple growth rounds.
F2 Venture Capital
An early-stage firm partnering with Israeli founders, offering a comprehensive operator platform to guide startups from inception to global scale.
What's next for Justt?
With this latest strategic investment, Justt is well-positioned to scale its AI-native infrastructure and deepen its penetration into the global enterprise market. The company's roadmap likely includes enhancing its automated evidence generation capabilities and expanding its suite of payment dispute tools to address emerging fraud patterns. As the fintech sector continues to prioritize operational efficiency and loss prevention, Justt's ability to refine decision-making through continuous data analysis will be a key differentiator. The firm is expected to leverage this capital to bolster its engineering teams and strengthen its presence in key international markets, ensuring it remains at the forefront of the chargeback management industry.
See full Justt company page
