What is iSpot.tv?
Headquartered in Bellevue, Washington, iSpot.tv operates as a comprehensive platform for real-time media measurement and performance insights. The company empowers marketers to effectively advertise and maintain a competitive edge by providing granular data on campaign reach, engagement, and ROI across various media channels. Its services are crucial for navigating the complexities of modern advertising, offering clarity and actionable intelligence to optimize marketing strategies and demonstrate campaign effectiveness in a rapidly changing digital ecosystem.
How much funding has iSpot.tv raised?
iSpot.tv has raised a total of $382.8M across 5 funding rounds:
Angel/Seed
$575K
Series A
$5.3M
Series B
$21.9M
Series C
$30M
Other Financing Round
$325M
Angel/Seed (2012): $575K, investors not publicly disclosed
Series A (2013): $5.3M led by Madrona Venture Group, LLC and TL Ventures
Series B (2015): $21.9M supported by Madrona Venture Group, LLC and Insight Venture Partners
Series C (2018): $30M featuring Insight Venture Partners and Madrona Venture Group
Other Financing Round (2022): $325M backed by Goldman Sachs
Key Investors in iSpot.tv
Goldman Sachs
Goldman Sachs is a leading global investment banking, securities, and investment management firm known for its influential role in global capital markets and extensive financial services.
Insight Venture Partners
Insight Venture Partners is a venture capital firm that supports its portfolio companies through a dedicated platform fostering connections, leadership, and strategic growth.
Madrona Venture Group, LLC
Madrona Venture Group is a venture capitalist investment company founded in 1995, focusing on consumer internet, commercial software, and services.
What's next for iSpot.tv?
The substantial enterprise-level funding, particularly the recent strategic investment, positions iSpot.tv for accelerated growth and innovation. This capital infusion is expected to fuel the expansion of its real-time measurement capabilities, enhance its data analytics infrastructure, and broaden its market reach. The company is likely to focus on further integrating diverse data sources to provide a more holistic view of the advertising landscape, solidifying its position as a leader in cross-platform measurement and performance attribution. Strategic partnerships and technological advancements will be key to capitalizing on this significant financial momentum.
See full iSpot.tv company page