What is iPinYou?
iPinYou, also known as DeepZero iPinYou, is a China-based MarTech company driven by AI algorithms. It specializes in media and data activation through its proprietary products, AlphaDesk and AlphaData. The company provides tailored digital solutions across diverse industries such as FMCG, retail, beauty, automotive, finance, and medical, aiming to accelerate their digital transformation. By employing advanced technology and data-centric strategies, iPinYou empowers brands to enhance their business performance and achieve growth, serving a clientele that includes Fortune 500 enterprises and rapidly expanding businesses.
How much funding has iPinYou raised?
iPinYou has raised a total of $98M across 2 funding rounds:
Series B
$20M
Private Equity
$78M
Series B (2013): $20M with participation from China Broadband Capital
Private Equity (2015): $78M led by State Development & Investment Corporation and Shenzhen Capital Group
Key Investors in iPinYou
State Development & Investment Corporation
State Development & Investment Corporation (SDIC) is a state-owned investment entity based in China, with a focus on infrastructure and energy sectors. Founded in 1995, it plays a significant role in the nation's investment landscape.
Shenzhen Capital Group
Shenzhen Capital Group is a prominent investment firm operating within the venture capital and private equity space in China, known for backing innovative companies.
China Broadband Capital
China Broadband Capital is a venture capital firm based in Shanghai, China, specializing in investments within the technology and media sectors.
What's next for iPinYou?
The recent major strategic investment in iPinYou signals a pivotal phase for the company, likely focused on scaling its AI-driven MarTech solutions and expanding its market reach. This capital infusion is expected to fuel further product development, enhance data activation capabilities, and strengthen its position in assisting enterprises with digital transformation initiatives within the competitive Chinese market.
See full iPinYou company page
