What is Informed?
Founded in April 2016 by Justin Wickett and Magdalena Yesil, Informed specializes in leveraging Document AI and machine learning (ML) to revolutionize the lending industry. The company's core technology aims to significantly speed up the lending process while simultaneously reducing fraud, operational costs, and inherent risks. By automating document analysis and verification, Informed empowers lenders to make faster, more accurate decisions, thereby improving efficiency and customer experience in a competitive financial landscape.
How much funding has Informed raised?
Informed has raised a total of $63M across 1 funding round:
Private Equity
$63M
Private Equity (2025): $63M with participation from Invictus Growth Management
Key Investors in Informed
Invictus Growth Management
Invictus Growth Management is a prominent investment firm specializing in technology companies, with a particular focus on cybersecurity, SaaS, fintech, and cloud software. They are known for partnering with strong management teams to drive operational excellence and accelerate growth, often emphasizing machine learning capabilities to enhance efficiency and scalability.
What's next for Informed?
With the recent influx of major strategic investment and a substantial total funding amount of $63M, Informed is poised for significant expansion and technological advancement. The company's focus on enterprise-level solutions suggests a strategy geared towards large-scale adoption within the financial sector. Future developments are likely to center on further refining its AI capabilities, expanding its client base, and potentially exploring new applications for its document intelligence technology beyond traditional lending. This strategic backing signals strong market confidence in Informed's ability to disrupt and optimize financial processes.
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