What is Imprint?
Imprint operates as a sophisticated technology and program-management partner, enabling established consumer brands to integrate financial services directly into their customer experiences. Rather than functioning as a traditional bank, the company provides the infrastructure for credit cards, installment loans, and rewards programs, effectively bridging the gap between consumer brands and financial institutions. This embedded finance approach allows brands to deepen customer loyalty while Imprint manages the complex regulatory and operational requirements of the underlying financial products.
How much funding has Imprint raised?
Imprint has raised a total of $2.9B across 7 funding rounds:
Unspecified
$14M
Series A
$38M
Angel/Seed
$75M
Series C
$75M
Debt
$500M
Series D
$150M
Debt
$2B
Unspecified (2021): $14M, investors not publicly disclosed
Series A (2021): $38M led by Allen & Company, Stripe, and Kleiner Perkins
Angel/Seed (2023): $75M supported by Kleiner Perkins, Thrive Capital, and Ribbit Capital
Series C (2024): $75M featuring Thrive Capital, Khosla Ventures, Kleiner Perkins, and Ribbit Capital
Debt (2025): $500M backed by Mizuho Bank, Truist Financial, and HSBC
Series D (2025): $150M with participation from Thrive Capital, Ribbit Capital, Hedosophia, and Kleiner Perkins
Debt (2026): $2B led by Truist, Mizuho Financial Group, HSBC, Citi, TD, Scotiabank, and RBC
Key Investors in Imprint
Kleiner Perkins
Kleiner Perkins is a Menlo Park-based venture capital firm that invests in early and growth-stage technology companies, providing operational support from seed through IPO.
Thrive Capital
Thrive Capital is a New York-based investment firm that primarily focuses on internet and software-driven business models.
Ribbit Capital
Ribbit Capital is a Palo Alto-based venture capital firm dedicated to supporting entrepreneurs who are disrupting traditional financial services.
What's next for Imprint?
With the infusion of this latest capital, Imprint is well-positioned to scale its infrastructure and expand its footprint in the competitive fintech landscape. The company's strategic focus remains on enhancing its platform capabilities to support a broader range of financial products for its enterprise partners. As it moves beyond its initial growth phases, Imprint is expected to leverage its deep institutional relationships to further solidify its role as a critical intermediary in the modern digital economy, driving innovation in how brands interact with their customers' financial lives.
See full Imprint company page
